At the end of May, together with our client Salesforce, we returned to Warsaw’s PGE Narodowy stadium and invited all Trailblazers to this year’s World Tour Essentials Warsaw—a day full of inspiring presentations and speakers, an expo with product demos, and tips for smooth, successful digital transformation, including building and implementing efficient processes to deliver the highest-quality customer service.
Our STARS EVENTS team once again delivered the entire event end to end for Salesforce, the largest CRM company. More than 1,400 Trailblazers could enjoy a program across three stages, meet partners at 14 booths, and learn directly about the Salesforce platform—its capabilities and benefits—at 10 demo pods, each dedicated to a different Salesforce product. New this year, the Outforce zone promoted equality as part of the company’s DNA. Within the Executive Experience program, we invited all VIP guests to a private area for business meetings, with an afterparty that closed the official program.
